
A little about me
Iโm Huan Feng
I have over 6 years of experience as a product designer.
I began my career in a design agency. From there I worked mainly on LVMH and Leica China projects. While work with Sephora China, I reimagined the appโs architecture, scaled the design system, and launched live streaming to give makeup adverser a direct line to their audiences.
I later joined EF Education First, where I led design for online learning experiences including B2B & B2C learning app/web, virtual classroom, and leads channel (APAC market). At EF, I shaped strategy, product, and brand design for its award-winning product, which established my foundation in storytelling, usability, and collaboration.
After working for a few years in Shanghai and living as a digital nomad in New Zealand and Australia. Today, I work as a freelancer helping companies to shape product vision, build strong design foundations, and accelerate product development. I am also studying at the University of Sydney to deepen my knowledge of strategic design & filmmaking.
Besides work, I enjoy staring at my plants and checking on them every day with cats. It turns out this helps keep them alive. I have many hobbies such as piano, painting, climbing, and cooking, and Iโm impressively average at all of them.
Little Void is an experimental film (16mm) about a black cat's daily life.
My world is my reflection is an experimental 16mm short filmed on a Bolex H16. Using Kodak 500T film with paint and scratches applied directly to the celluloid, it translates the sensory experience of anxiety into a visceral, visual landscape.

